RushReport 2023
The turbulence of the pandemic era created significant changes in consumer and diners’ behaviors and preferences.
The RushReport is a data-driven review and reflection of these changes, developed from a representative survey of 1,000 adults in the United States. Through this research, we identified emerging trends on consumer spending, food decision making, takeout vs dine-in, and even major shifts in preferences by age (the most important of which are noted in a section dedicated to younger customer trends).